Reaching customers where they shop with point of sale advertising. Advertise a rebate, sponsorship or new product release. I have designed point of sale alongside their packaging and brands.
A new product offering featured only in convenience stores referencing a very specific group. We wrote, designed and circulated these amazing pieces to our team and distributors.
When a new product shows up, you must have a visual strategy for how that product's promotions will be implemented. We leaned into the tropical destination theme for this lounge-worthy beer.
Events are a whole 'nother animal. Not only are you juggling the date with the logistics, you must promote your event for it to succeed. That's where I come in, my designs are applicable to print and digital.
We crafted an engaging juxtaposition of this product with its alcoholic predecessor. We made this move to leverage the existing equity of the brand and capture customers familiar with its legacy.
Often certain stakeholders will ask for customizable templates. I ran and managed a template rebate poster system for an entire team. The template offered customizable product, offering and background imagery.
We channeled pacific coast vibes into this product's promotions for a fun and inviting look. In addition, the elements work well across a variety of mediums.